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Nike Running

AIR ZOOM WINFLO 8

 

“I would say this was my favorite project experience—when you have synergy with a fellow designer, and find yourself on the floor sketching and ideating, that is when the magic happens. I wanted to create a material package that could be fully customized. The top protective layer is a tinted TPU/TPE woven with a perforated stretch mesh base—that when embroidered can be locked in zones for containment. I love the diffused depth that comes through the various layered color application.”

Studio: Nike Core Performance Running
Role: Material Design / Material Manager 
Design: Karl Seamarks
Material Development: Christy Cho
Color Design: Leela Ivie Joshi 
Graphics: Eileen Happer
Release: SU21 
Images: nike.com

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material design

Footwear has become my specialty, with over 14 years of experience working for brands such as Patagonia, Chaco, Jordan Brand, and Nike Inc. I love designing performance materials that allow people to explore the world and push the boundaries of athleticism in their daily lives.

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cmf design

Color and finish are my passion. Cultivating an emotional response to color and textures is so important in a world becoming more digitally engaged. When I have been part of creating an object that "just feels right" it has served it's first purpose—comfort and joy.

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textile craft

Textiles carry with them a history and a memory. I come from a family of quilters, a tradition passed on through the female lineage. Connecting textiles back to natural color application and handtouched craft, verses machine application, brings a nostaligia that comforts and connects me back to myself. I currently explore the poetic link between textiles and words and have found a practice of self-expression in that natural creative space. 

see more here: www.thepoetryof.xyz

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©2022 Rachel Stewart